SMDC > Webinars

Webinars

Filling the main gap

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Filling the main gap to be able to reach the sales targets
Zoom Webinar
This webinar covers the main gaps faced by companies and affecting their sales targets.
This includes market, management, advertising/marketing, sales teams, workflow and HR gaps faced on a monthly basis.
It will answer the core questions needed to ensure healthy sales targets and also tackles how to open new markets using the new modern sales tools/techniques.
HOW TO:
• Discover the Gaps affecting your sales target
• Face Marketing & Management Monthly Gaps
• Overcome the SALES challenges you face
• Use NEW modern sales tools/techniques
• Open Q&A

Why business ...

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Why business planning is crucial for the success of the business; even in crisis times
Zoom Webinar
Why business planning is crucial for the success of the business; even in crisis times
This webinar covers the main benefits of having a business plan for each level of a business.
It covers the main outline of a plan, how to structure it and how to use it for funding, expansion or even succession planning.
HOW TO:
• Discover main benefits a business plan
• Your plan outline and structure
• How to use it for funding, expansion or succession
• Open Q&A

Value Re-Builder ...

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Value Re-Builder: 7 Essential Questions to Answer Before Re-Starting Your Company
Zoom Webinar
The COVID-19 crisis may still be beating your business, but there will come a time when the storm starts to fade. That’s when you have a unique opportunity. It’s an opportunity to rethink how you approach your company — to rebuild your business into what you’ve always dreamed it could be.
As difficult as it may feel to face, now is the time to re-evaluate everything you’ve done in the past and commit to building a more durable, valuable company for the future.
In this webinar, you will:
• Discover the biggest mistake business owners make when rebuilding from a disaster
• Learn what acquirers value in the businesses they buy
• Identify which of your product/service lines are worth rebuilding now
• Explore 8 Reasons Big Companies Buy Little Ones
• Answer 7 essential questions you need to address before starting to reconstruct the value of your company

EFQM Business ...

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
EFQM Business Excellence Model
Assessment and assistance with implementation
Zoom Webinar
EFQM Model and how it can be used as a comprehensive diagnostic assessment tool in a consultancy assignment leading to an effective business transformation strategy.
The webinar will explain the principles behind the EFQM Model the details of its components. There will also be practical demonstrations of how to use the Model as a diagnostic tool and how the outcome of such an assessment provides the basis for a business transformation project.
There will be ample opportunity for questions and answers after the presentation.
In this webinar, you will:
o EFQM – who are they & what do they do?
o EFQM Model – how does it work?
o EFQM Model use as a diagnostic tool
o EFQM Model to plan a Business Transformation
o Next steps –Training & Accreditation
o Open Q&A

Digital Business

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Digital Business in the Era of Covid
Zoom Webinar
Become more aware how Covid_19 has set new rules for businesses worldwide and how the shift has affected positively a Trillion Dollars Market.
There will be ample opportunity for questions and answers after the presentation.
This webinar will cover:
o How businesses were before Covid
o Which businesses got affected More
o How People Shifted to Digital During Covid
o And why 2025 will be a 3.5 Trillion E-Commerce Year
o Open Q&A

Customer Acq...

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Customer Acquisition for B2C & B2B
Zoom Webinar
A key element of business growth is acquiring new customers via digital distribution channels. B2B businesses need to acquire customers very differently from B2C clients. Moreover, the current business realities of Lebanon make many of the global best practices not applicable.
There will be ample opportunity for questions and answers after the presentation.
This webinar will cover:
o Measure & build the customer acquisition funnel
o What acquisition channels to use
o B2B vs B2C acquisition
o Special considerations of business realities in Lebanon
o Open Q&A

Customize your ...

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Customize your Legal Structure & Taxes to suit your business & practice needs.
Zoom Webinar
Attendees will learn how to set up their legal structure and different tax system and how to file for their taxes, they will also learn about practical solutions for establishing and running their business.
There will be ample opportunity for questions and answers after the presentation.
This webinar will cover:
o Expose the different legal structures
o Explain the different taxes and tax system
o Practical solutions for establishing and running a business
o Open Q&A

Overcoming Fear

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Overcoming Fear of Public Speaking A more personalized approach based on
different personalities traits.
Zoom Webinar
Attendees will have a basic blueprint to acknowledge how the fear of PS is manifesting itself on them physically, emotionally, and mentally.
They will also have basic startup plan on how to overcome their own personal Fear of public speaking. And will definitely leave the webinar motivated and inspired enough to get that journey started.
There will be ample opportunity for questions and answers after the presentation.
This webinar will cover:
o How does PS Fear manifest itself?
o PS FEAR is a personal experience, tips & solutions
o Physical, emotional, and mental manifestations of PSF
o How is it manifesting itself on each one of us?
o Going beyond breathing & relaxation tips to overcome PSF
o Open Q&A

The importance ...

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
The importance of Intellectual Property for startups and SME’s
Zoom Webinar
While many entrepreneurs/SME’s or even well-established companies undermine or dismiss the importance of protecting their Intellectual Property (IP), here is a call to focus on the IP rights that arise from their ideas/brands
When entrepreneurs / SME’s recognize their IP rights, protect them, exploit them, and enforce them properly, they will gain a competitive advantage
This webinar will cover:
– Know the IP types available
– Analyze your competitive advantage and barriers to entry
– Consider IP protection as essential
– Conduct sufficient research
– Pay attention to the business name
– Define resources
– Have the idea legally protectable
– Know how to legally enforce IP rights
– Open Q&A

Unleashing your ...

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Unleashing your Organization’s Digital Transformation with Microsoft Business Applications
Zoom Webinar
The need for the digital transformation is evident—the global pandemic has created challenges for every organization, from employee placement to supply chain management, to continued retail operations. The Microsoft Digital Transformation Approach is an iterative, flexible and adaptable framework to guide you through the journey.
This webinar will cover:
– Digital disruption & forces of change across industries
– Digital feedback loop
– Things that matter & the power of data
– Dynamics 365 and world’s connected business cloud
– Coders solutions
– Open Q&A

Get Your Products

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Get Your Products Certified Product Safety Standards & Conformity Import it, Produce it, Market it, Export it…
Zoom Webinar
Stating that your products conforms with a recognized safety standard can be an excellent marketing tool to assure your customers that your products are safe.
What is the Role of IRI in the product conformity evaluation & consumer safety & how you can you obtain & benefit from the Conformity certification in Lebanon?
This webinar will cover:
– What is Product Safety?
– Conformity Certification in Lebanon
– Certification for Exporting your Products
– Role & Scientific Capacity of IRI
– Inspection and Control
– Open Q&A

Create & Write ...

MDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Create & Write your Own Story Plan it, Create it, Deliver it…
Zoom Webinar
Find your own and personal “business story” that will promote your services and expertise in a profitable way without paying for any direct marketing or advertising campaign.
There will be ample opportunity for questions and answers after the presentation.
In this webinar you will learn how to:
o Create your communication plan
o Forecast your media budget
o Formulate your communication strategy
o Choose the suitable platforms
o Design your media content (article/blog/interview/video…)
o Use advocacy marketing
o Open Q&A

Social Media

SMDC in partnership with the Lebanon Enterprise Development (LED) project funded by USAID cordially invites you to:
Social Media Marketing & Brand Equity The creation of brand equity in digital era
Zoom Webinar
Digital and virtual world is developing continuously to reach an essential and vital level in branding and marketing.
This webinar will cover:
o Social Media Marketing Activities
o The definition of Brand Equity
o Social Media Marketing effort on the creation of Brand Equity
o Open Q&A